Graphic design
WWF Leaders Pledge Report.
Graphic Design - Report for WWF.
Overview
We were commissioned by WWF to design the progress report for Leaders Pledge 4 Nature. This was a year on from when political leaders representing 93 countries committed to reversing biodiversity loss by 2030 at the United Nations Summit on Biodiversity in September 2020.
Objective
To design a clear and visually compelling report that highlights the ways in which endorsers have made progress on their pledge to reverse biodiversity loss.
Solution
We designed a colourful report with a spread for each pledge commitment, heavily illustrated with positive imagery of people in nature.
"This was a very important report in the build up to the Global Biodiversity Negotiations ahead of CBD COP15 – a report on behalf of a coalition of more than 90 governments. We would definitely recommend Pinpoint to others looking for similar design work and look forward to working with them again in the future."
Felix Hamer
Senior Officer WWF